Penny's Security Blog

Don’t Get Hacked: Password Strategies for Freelance Business Owners

Published on: 7th December 2023
picture shows a note pad with passwords written on it.

From digital diaries to banking, we use passwords daily because valuable aspects of our business now lie behind password protection.

Consequently, hackers channel their efforts into bypassing these passwords to access your files, money and identities.

The good news? Prioritising password security reduces the associated risks.


You may have deeply entrenched habits when it comes to passwords, and you likely have over 80 online accounts in your life. Therefore, updating your passwords can feel like a difficult task to undertake. If you do, you’re not alone; most people know they need to improve their password management but don’t know where or when to start. There may be fear involved, too.

If you have passwords that are reused, short in length, variations of the same password, or feature the name of your first pet, this is a sign that digital security needs to become your priority.

In my training, I support business owners to secure their online accounts with passwords that are:

  • Long – greater than 15 characters
  • Unique – only used once
  • Random – not based on your address, pets, hobbies, etc
  • Securely stored – long, unique and random passwords can not be remembered or typed in each time you use them, so we discuss how to keep them securely. This includes the security of where you are storing them.
  • Private – not shared. Once your password has been emailed to a colleague, it is no longer private.

Second factor of authentication (2FA)

The next step is to understand with clarity how 2FA works and to decide how you will manage your second authentication factor so it works for you.

Sharing with colleagues
Our colleagues often need access to our online accounts to complete their work. Learning how to do this with both security and convenience is essential.

Security policy
A security policy in your business will lay down a framework for you and your colleagues to abide by throughout your digital work.

The best time to review your online security and implement a robust strategy is now. I offer support and training bespoke to you and your business. The outcome is greater confidence and convenient security, enabling you to access your accounts quickly, every time.

For details of my 1:1 support for freelance business owners and my online course, visit my Security webpage.

One Hour Consultations

Draw on my expertise to help you progress with your cyber security or marketing technology.

A one-hour online session costs £114 (incl VAT)

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Client Feedback

"Penny has been amazing helping me get my online security sorted. I knew I was burying my head in the sand, but I didn't know where to start. She metaphorically held my hand the whole way through, and is still there for tech support when needed, in it's various forms. Thanks Penny!"

Sue Palmer, The Horse Physio

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